About CEO 3.0 project:

Global Entrepreneurship & The Future of Innovation

Today’s trends in global innovation development are changing our society at a tremendous pace.


In just a few years, gate-jumpers like Uber, Airbnb, and SpaceX have changed not just the standard business models and the rules of the game in the market, they have created a new economy and set new standards of customer experience, as well as changing how people think about these markets.


The latest innovative trends changing the world today are: Big Data, 3D Printing, The Internet of Things, Virtual Reality, Cloud Computing, Machine Learning and Artificial Intelligence.


Things we could not even dream about a few years ago are surrounding us today in our everyday life: mobile applications, electronic wallets, wearable devices, drones, robots, driverless cars, robots, and nano-clothing.


Global innovation in science and technology is transforming bio-tech, fin-tech, medical, and engineering industries, and national space programs.

Internet development in social media has completely reshaped the way how people interact. The Internet has made us all the inter-connected citizens of a single global village.


Global innovation has changed how companies do business, leading to a better client connection. For example, with social media and platforms like Trip Advisor, Amazon, companies now can have a better direct connection with their customers.


Whole industries and professions have been eradicated by recent innovative trends.  PR and media has been replaced by digital marketing, management with remote management, crowdsourcing has opened new horizons for the flow of ideas, and crowdfunding platforms have allowed startups to raise money for innovative projects.


People network and build reputations online, shop, receive educations, manage their finance and businesses, and build companies and relationships online.


Today’s biggest trends in the economy are globalization and de-centralization and shared economies. Digital branding and marketing have led to higher global competition, higher quality of services and goods, and lowered prices.


Innovation has also brought new unsolved challenges - such as information protection, online privacy and security, Internet fragmentation, cyber-crime, Internet piracy, informational wars, cyber-trolling & online harassment.


These developments have raised demand for new skills among those who wish to succeed in the global arena - such as rapid self-education, digital literacy, the ability to search and locate information online and quickly learn, adoption of new products and services, the ability to evaluate the credibility of information, to complete projects, and to communicate and present information online.


New times inspire new heroes and new success stories.  Today’s entrepreneurs are young and ambitious –  they dream of becoming the next Steve Jobs, Elon Musk, or Sergey Brin.


The leadership has already been taken over by digital natives and Generation Z, who are reshaping the way how things work.  

They have their own rules, they are used to all information being available online, and that everyone is an author, they are used to being constantly entertained.  They do not have authorities, they are pragmatic, tend to simplify everything; they set their own standards, have their own language, they live in social media, and believe that technology can change the world, and there is nothing that they are afraid of.


The heroes of this book discovered new way to succeed in a rapidly-changing digital world, and how to innovate in an era of Google and Facebook.


In a series of over 100 interviews, start-ups, entrepreneurs, top innovative companies’ founders & CEOS from 10 different countries (the United States (including Silicon Valley & Silicon Forest (Seattle, Portland), the East Coast (Boston, Washington DC), Russia, China, UK, Germany, France, Ukraine, Czech republic, Kazakhstan & Kyrgyzstan) - share their stories of success and failure, in order to provide useful advice to their followers.


Other players in the global arena, and those interested in the phenomenon of innovation (business angels, investors, mentors, academics, consultants) reflect on what inspires modern disruptive innovation, what are the success factors and key challenges that arise at the intersection of local and global markets — and where this all is heading.


List of Interview participants:


USA/ Silicon Valley

  • Startup incubators and accelerators:
  • 500 Startups startup accelerator
  • Y-combinator startup incubator
  • Founders Institute
  • Launch Gurus accelerator
  • Draper University startup accelerator
  • Plug & Play Tech center

Startup success stories:

  • Firechat
  • Coursemos
  • Jinks
  • Movepack
  • DuoDisco
  • Juniper
  • Politopix
  • Timeular
  • Data fellas
  • Splunk  
  • Wakie
  • Periodix
  • AvenueCode
  • Hydrogenious
  • Bridge
  • Miracle Things
  • Sagaland
  • Starcevic
  • Open Garden
  • GreenHill
  • Asterride
  • RollApp
  • Teak
  • AttoCube
  • Timejoy

Individual entrepreneurs & business angels

  • Pavel Cherkashin
  • Ilya OS
  • Igor Shoifot
  • David Skidder
  • Robert Winter
  • Ben Kulp
  • Ben Larson


  • Facebook
  • Google
  • Twitter
  • LinkedIn
  • Uber
  • Lyft
  • Amazon
  • Intuit
  • Tesla Motors
  • NASA
  • FIRST Robotics

Investors and business angels

  • Da Vinci Capital
  • SVOD & TECH community of investors
  • Silicon Valley Bank
  • Garage Venture
  • Concordia Ventures
  • Rothenberg Ventures


  • Academics
  • Stanford University Leadership & Entrepreneurship program
  • Draper University
  • Silicon Valley Innovation Center education program


  • Consulting companies
  • DLA Piper
  • People connect
  • Aranca
  • NP Associates
  • Holl Ventures
  • H2O


Central Asia:

  • Startup community of Kazakhstan
  • Association of Internet businesses Kazakhstan
  • Agency for Innovation Development
  • ADC Consulting
  • Internet association of Kyrgyzstan
  • Association of Software developers, Kyrgyzstan
  • Drive.kg Startup, Kyrgyzstan + 3 other local startups.

Seattle, WA

  • Incubators
  • Techstars  startup incubator
  • Surf – startup incubator
  • 9MileLabs
  • Founders Institute
  • Fledge
  • Startups
  • Geotraq
  • Golf app


Portland, OR / Silicon Forest

  •  Incubators
  • PIE - Portland Incubator Experiment
  • Portland Seed Fund
  • Oregon Angel Fund
  • PortlandPDX – startup community
  • Oregon Entrepreneurs network
  • Portland State University Incubator
  • Big Digital Idea
  • WeWork
  • DeskHub
  • BigDigitalIdea Consulting
  • Startups:
  • Chroma
  • Moreboots
  • Rocketships
  • Ethology
  • IronWay
  • WILD
  • Scopic
  • CyberSee
  • + 5 other local startups
  • Companies
  • ThirdOcean
  • Tallwave
  • Intel
  • Microsoft
  • Palantir


East Coast USA

  • Harvard – Business School
  • Harvard Law School
  • Berkman Center for Internet and Society
  • Harvard Innovation Lab (I-lab)
  • MIT Media Lab
  • MIT Pilot club

Russia/  Moscow

  • Agencies/Investors/Accelerators:
  • Skolkovo Business School
  • Skolkovo Innovation Center
  • Space cluster, Skolkovo
  • Tech innovation cluster, Skolkovo
  • Skolkovo Startup Academy
  • HSC – STartup accelerator
  • Russian Venture Fund
  • Woman Startup
  • Foundation for Internet Initiatives
  • Agency of Strategic Initiatives
  • Russian Association for Electronic Communication
  • Me you Startup community
  • Skolkovo Technopark
  • Moscow State University Technopark
  • Technopolis “Moscow”
  • TCEKH Startup community
  • Startrack Ventures


  • Startups:
  • Dnevnik.ru
  • Mos Igra
  • Things.co
  • Texel 3D scanner
  • BioD
  • + 7  other local startups


+ 10 other Startups from China, Ukraine, Czech republic, UK, Germany, France, Netherlands.


About CEO 2.0 project: Innovative leadership

CEO 2.0 is Tatiana Indina’s most recent book, which was published this year in Moscow, Russia. The book reflects on how technology, innovations and globalization are shaping new competencies of a new generation of leaders.


It’s about the challenges the future brings to CEOs and managers, and how innovative technological trends affect business. The book is an interactive education course, which uses gamification tools to interact with the reader. Each chapter presents a mission which contains practical tasks, by accomplishing which, the reader collects points to compete with other “CEO 2.0” club members in the final ranking.  Among the major missions are: Change and Innovation Management, Online Branding and Networking, Knowledge Management, Emotional Intelligence, Intercultural Communication, Startup Development, Innovative Leadership and many others.

The QR code on the book cover leads to the project website at www.ceo20.ru, which engages new leaders in educational workshops, seminars, club meetings, webinars and training to support the development of their innovation skills. “CEO 2.0: Welcome to the Next Level.”


If you can read Russian you can order this book here: